Follow-Me Music
As I walked into the grocery store today, I was greeted with the usual music piped in over the loudspeakers that permeate the sonic space of the store. Someone long ago decided that people like to hear music when they shop. And not just any music, but a specific brand of upbeat music that apparently makes you want to shop and buy more things. I deduce, mostly through the power of observation, that “selling more stuff” is the only reason every store in the world seems to do this. Wait – that’s not exactly true. Every store that purports to care about the customer experience does this. And the grocery store is no different.